Facebook Partner Monetization Platform
Background:
Partners are critical to the success of our platforms – they shape public opinion, they drive culture, and they influence commerce. Our teams mission is to create meaningful experiences that democratize economic opportunity for people, businesses and creators.
The Problem:
The large majority of our partners are mobile first but we did not have an experience to support them in mobile. At the time, desktop experiences like Creator studio we’re the only way for partners to start monetizing their content. Many not knowing this even existed gating our investments.
The Solve:
Meet users where they are. Build a full-stack mobile experience across our top monetization products delivering a best in class end-to-end monetization journey for mobile-first partners. Establishing a scalable platform for internal teams that accelerates strategy, design, engineering, and implementation creating a unified experience across our monetization portfolio.
Role:
Lead Product Designer